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United States Department of the Interior
Montana State Office
5001 Southgate Drive
Billings, Montana 59101-4669

December 21, 2010

8300 (MT9240.2) P
Instruction Memorandum No. MT-2011-019
Expires:  09/30/2012
To:             Field Manager, Butte Field Office
                  Monument Manager, UMRBNM
From:         State Director
Subject:     Bureau of Land Management 2011 Visitor Satisfaction Survey         DD:  01/05/2011
Program Area:  1220-Recreation
Purpose:  To meet requirements of WO IB 2011-011, BLM 2011 Visitor Satisfaction Survey
Policy/Action:  Montana/Dakotas BLM selected the Upper Missouri River Breaks National Monument Interpretive Center site (UMRBIC) and the Holter Lake Campground site, Butte Field Office, for completion of the 2011 Visitor Satisfaction Survey. Both sites need to complete and return the Site Profile by January 5, 2011.  The instructions for the On-Site Visitor Survey Administration and the Site Profile-2011 Visitor Survey form are attachments to the subject WO IB.
Timeframe:  Please send completed Site Profile forms to Christina Miller by January 5, 2011.
Budget Impact:  Minimal. Each site will be given $2,000 to assist with the survey.
Background:  The WO is requesting two sites per state for the 2011 Government Performance and Results Act (GPRA) Visitor Satisfaction Survey, to be completed within a 2-month time period between January 15 and August 31, 2011.  One site, if possible, must provide interpretive programming and/or facilities.  The MT 1220 subactivity sheet sets aside $2,000 per site to assist offices with staff or volunteers to administer this survey.
The WO is paying for all the development and processing of the survey.  Reasons for choosing the UMRBIC and the Holter Lake Campground sites are:
1.      We need a site that receives good visitation to meet the statistic guidelines.  The site can either be a fee or non-fee site.  Other field offices have recently completed GPRA surveys.  Both the Garnet Ghost Town and the Pompeys Pillar Interpretive Center have been surveyed in the last 2 years for the interpretive requirement. The Malta, South Dakota, and Lower Madison River campground sites have been surveyed the last 3 years for the non-interpretive requirement.
2.      We need a site where there are personnel (volunteers, permanent staff, or seasonals) who can administer this survey.
The sampling period must be within a 2-month time period during January 15-August 31, 2011. A minimum of 8 sampling days should be used to collect the 350-400 surveys.  A sampling day should consist of a 4-hour period of time that may occur in the morning, afternoon, or evening, depending on visitation to that site.  This may be extended for areas that have sporadic visitation throughout the day.  Select sampling days that represent a mix of weekend days and weekdays spread out across the sampling period. Thus, a minimum total of 32 hours of sampling is needed, plus some hours to mail the surveys to the University of Idaho.
Manual/Handbook Sections Affected:  None.
Coordination:  National Recreation and Visitor Services Division (WO-250), Branch of Land Resources (MT9240), and NOC/DRS OC-570).
Contact:  Direct any questions you have regarding this survey to Christina Miller at (406)
Signed by:                                                                   Authenticated by:
Diane M. Friez (for)                                                    Kathy Iszler
Jamie E. Connell                                                         Staff Assistant (MT9240)
State Director
1 Attachment
       1-WO IB No. 2011-011 (8 pp in its entirety)
cc:        w/Attm.
            District Manager
            Western Montana District Office (LLMTB07000)
            District Manager
            Central Montana District Office (LLMTL00000)

Last updated: 06-28-2012