U.S. DEPARTMENT OF THE INTERIORBUREAU OF LAND MANAGEMENT
BLM Launches Social Media to Promote Public Involvement
As part of its ongoing mission to engage the public on issues in a quicker and popular way, the Bureau of Land Management has entered the realm of social media by creating accounts on Facebook, YouTube, and Twitter.
“We are excited about using social media to connect with people interested in the management of their public lands,” said BLM Director Bob Abbey. “Through such media, the BLM will not only be able to reach more citizens in ‘real time,’ but also generate instant feedback on the myriad issues facing our agency.”
Besides the social media accounts set up by the Bureau’s national office in Washington, D.C., more local and subject-specific accounts will be administered by the BLM’s State Offices and various programs throughout the agency. For example, BLM-California, BLM-Colorado, BLM-New Mexico, BLM-Oregon, and BLM-Wyoming have already created Facebook pages, as has the Bureau’s Wild Horse and Burro Program.
Interested parties can begin following the BLM at http://www.facebook.com/BLMNational and http://www.twitter.com/BLMNational. A list of our other social media sites can be found at http://www.blm.gov/wo/st/en/info/socialmedia.html.
Twitter is a free micro-blogging and social networking service that allows users to send and receive each other’s updates through interactions known as “tweets,” while Facebook allows users to share items of interest with their friends via text, photos, and videos.
The BLM has established a YouTube channel to share informational videos more easily with the public. The Bureau’s YouTube page is accessible at http://www.youtube.com/BLMNational.
|Last updated: 08-12-2010|
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